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	<title>thedanglingmodifier.co.uk &#187; Metaphors</title>
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		<title>Metaphorically speaking</title>
		<link>http://thedanglingmodifier.co.uk/metaphors/metaphorically-speaking/</link>
		<comments>http://thedanglingmodifier.co.uk/metaphors/metaphorically-speaking/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 10:01:03 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[civil service and government]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=221</guid>
		<description><![CDATA[In ‘The Complete Plain Words’, Ernest Gowers says that metaphors tend to be used indiscriminately and soon get stale “but not before they have elbowed out words perhaps more commonplace but with meanings more precise”.
I have been editing work about communications this week – probably written by marketing professionals or consultants of some sort – [...]]]></description>
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		<title>The trough of recession</title>
		<link>http://thedanglingmodifier.co.uk/financial/the-trough-of-recession/</link>
		<comments>http://thedanglingmodifier.co.uk/financial/the-trough-of-recession/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 08:57:32 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Financial claptrap]]></category>
		<category><![CDATA[Management consultants]]></category>
		<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[bad writing]]></category>
		<category><![CDATA[budget]]></category>
		<category><![CDATA[downturn]]></category>
		<category><![CDATA[plain English]]></category>
		<category><![CDATA[plain language]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=186</guid>
		<description><![CDATA[Management consultants are using bad writing to call on the government to give big business more tax breaks.]]></description>
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		<title>A disease that spreads throughout Jobcentre Plus</title>
		<link>http://thedanglingmodifier.co.uk/financial/depressed-britons-buoyed-up-by-wormpit/</link>
		<comments>http://thedanglingmodifier.co.uk/financial/depressed-britons-buoyed-up-by-wormpit/#comments</comments>
		<pubDate>Fri, 10 Apr 2009 15:57:47 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Financial claptrap]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[civil service and government]]></category>
		<category><![CDATA[credit crunch]]></category>
		<category><![CDATA[dole]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[Jobcentre Plus]]></category>
		<category><![CDATA[Lean]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[sign on]]></category>
		<category><![CDATA[unemployment]]></category>
		<category><![CDATA[Wormpit]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=172</guid>
		<description><![CDATA[Britons are – according to the pollsters this week – more pessimistic about their country’s economy than the people of other ‘leading’ nations. And Stephen Roach, Chairman of Morgan Stanley Asia, has warned of:
“a further destabilising outbreak of asset bubbles”.
Of course I don’t understand these words, but I suspect it means that we’re all going [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Civil service metaphors</title>
		<link>http://thedanglingmodifier.co.uk/metaphors/civil-service-metaphors/</link>
		<comments>http://thedanglingmodifier.co.uk/metaphors/civil-service-metaphors/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 10:59:08 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[civil service and government]]></category>
		<category><![CDATA[civil servants]]></category>
		<category><![CDATA[fleet of foot]]></category>
		<category><![CDATA[reinventing the wheel]]></category>
		<category><![CDATA[stepping up to the plate]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=125</guid>
		<description><![CDATA[In government there are a few favourite metaphors that make little sense and I hate them. I suspect that the civil service uses them as much as possible, peppering them through pages of bureaucratic language, nominalisations and passive moods. And they do this deliberately. It’s all part of the plot against editorial staff.

Think about it [...]]]></description>
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		<title>More marketing malarkey</title>
		<link>http://thedanglingmodifier.co.uk/technology/more-marketing-malarkey/</link>
		<comments>http://thedanglingmodifier.co.uk/technology/more-marketing-malarkey/#comments</comments>
		<pubDate>Fri, 16 Jan 2009 01:29:18 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[digital native]]></category>
		<category><![CDATA[plain English]]></category>
		<category><![CDATA[plain language]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=92</guid>
		<description><![CDATA[As I’ve been advised to ‘engage with the blogosphere’ I’m thinking of leaving a comment on this webpage. Trouble is it’s so hard to think of anything positive to say.
Digital-Marketing Series: 9 Ways to Reach Digital Natives (and the Rest of Us, Too)
Even if I did like extremely long headings (that one’s the length of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The &#8216;improvement journey&#8217;</title>
		<link>http://thedanglingmodifier.co.uk/metaphors/the-improvement-journey/</link>
		<comments>http://thedanglingmodifier.co.uk/metaphors/the-improvement-journey/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 17:47:05 +0000</pubDate>
		<dc:creator>Juno</dc:creator>
				<category><![CDATA[Metaphors]]></category>
		<category><![CDATA[conspiracy]]></category>
		<category><![CDATA[editor]]></category>
		<category><![CDATA[improvement journey]]></category>

		<guid isPermaLink="false">http://thedanglingmodifier.co.uk/?p=41</guid>
		<description><![CDATA[Yesterday I sat on the bus next to woman who was reading some course notes on How to write formal English. I had to restrain myself from snatching the papers off her and jumping on them.
As the bus chugged gently through the choked up streets of South London, I weighed up the options in my [...]]]></description>
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